F-150 Regular Cab Personalization

By John C.

Offer all the packages currently available to crew cabs only on regular cabs.  This would not diminish in any way the prestige of the crew cab offerings, and get more sales for a market that is not currently pursued by competitors.  This would be an easy upgrade, no engineering resources required to have unique offerings in the regular cab segment.
John C 03/22/2014
Oooops! I think that Ram is now starting to offer some of the premium packages currently available on crew cab only on extra or regular cab. We'll see how much market share they will pick up with this.