In the Life of a Ford Designer

By Ford Social Member

You've probably heard stories about a car design being roughed out on a napkin during a lunch meeting. The napkin gets handed off, and the vehicle is made. While that's an entertaining tale, we thought we would show you what it's really like in the life a Ford designer.

A car design starts when the design team receives a basic package from engineering. This tells the design team what the vehicle will be, the overall dimensions  and specifics such as passenger space and seating requirements.

Working with these basic parameters, the designers sketch the specific vehicle and then create a clay model. The next step is to transform the clay vehicle into digital data, which then can be shared with engineering.

Each step in the process includes reviews with people from engineering, marketing and other disciplines, as well as executives. There's usually a bit of tension between the various groups, but the input from everyone is what creates the final product.

The video above shows the passion behind the designs and lets the designers share some of their struggles and rewards in the process.
James Dunn 02/22/2012
Hi Ford, I am writing tonight to see if you guys could "Please" bring back your Ford Ranger or Make a Small truck around the F-100. First of all, I was wondering if you could please listen to Juston Preble about putting a 1.6 or 2.0 Eco Boost in the New Future Improved Ranger or F-100. Second, When you do make this new modeled truck make sure that you use the designs of your 2003,2004, & 2011 Ford Ranger Edge Truck Designs & your New Designs of the 2011-2012 Ford F-150 Ecoboost & Lariet can mix the ideas in the new modeled truck..I would leave the Ranger hood & the top(grill-with the holes) in the new truck; but I would have the front and back look like either your Ford F-150 Ecoboost or Lariet. Make sure you add some awesome hub caps (like your 1998 Ford Ranger) to the new truck; as well as have a crewcab and stepside/ flareside models. If you can have the new truck priced affordable..we would greatly appreciate it here/ & Make sure you bring back the light metallic gray paint for the truck. Plus, In the near future try to have your F-150 have a Stepside or Flareside as well, We liked them when you made them like that in the 1990's and early 2000's. Thank you Ford & Have a Wonderful Night, Jay
By: James D.
Brian C 07/14/2010
So, where do I sign up?
In the Life of a Ford Designer
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