1. Use of the App. The App contains features and functionality that allow you to create personalized designs based on Ford’s famous MUSTANG pony logo (the “Mustang Logo”). Ford grants you a limited, revocable, non-exclusive, non-transferable license to access and use the App to create a personalized version of the Mustang Logo (a “Personalized Logo”) for your own personal, non-commercial use as described in Section 4. We may email you a copy of your Personalized Logos or a link to download a copy of your Personalized Logos.
2. Content Ownership. The Mustang Logo and all of the other content featured or displayed on or provided or generated via the App (collectively “Content”), including without limitation text, graphics, photographs, images, moving images, sound and illustrations, is owned by Ford or its licensors. All trademarks, service marks and trade names of Ford displayed in the App (including but not limited to the Ford name and the Mustang Logo) (collectively “Marks”) are trademarks or registered trademarks of Ford or its affiliates or licensors. All elements of the App, including without limitation the general design and the Content, are protected by trade dress, copyright, moral rights, trademark and other laws relating to intellectual property rights. The App, its Content, the Marks and all related rights remain the exclusive property of Ford or its licensors. You acknowledge that you do not acquire any ownership rights in the Content, Marks or Mustang Logo by accessing the App or downloading, printing or otherwise using the Mustang Logo. You will not remove any copyright, trademark or other proprietary notices from any Content.
4. Use of the Personalized Logo. You may use the Personalized Logos solely for personal, noncommercial purposes in the manner specified in this Section 4. You may (a) share Personalized Logos via the social media platforms designated by Ford solely using the functionality provided via the App or otherwise made available to you by Ford (e.g., in an email from Ford); (b) display Personalized Logos on your personal computer, tablet, mobile computing device or mobile phone (e.g., as “wallpaper”); and (c) print Personalized Logos solely for your own personal use. In addition, Ford may in its discretion authorize one or more vendors to create and provide to App users a customized Mustang emblem and/or a limited number of customized products (e.g., apparel, mugs and gift items) based on or incorporating each App user’s Personalized Logos, solely for the user’s personal, non-commercial use. If Ford authorizes one or more vendors to create and provide such emblems and/or products, you may order and obtain such items from each such vendor solely by accessing the vendor’s website via a link provided within the App or otherwise made available to you by Ford (e.g., in an email from Ford). You shall not sell or distribute for commercial purposes any such customized product bearing any Personalized Logo or authorize any third party to do so. Production of such products may be subject to limitations or restrictions agreed upon by Ford and the approved vendor. You may download to any personal computer, tablet, mobile computing device or mobile phone and save your Personalized Logos in order to facilitate any use of the Personalized Logos permitted pursuant to this Section 4 (for example, in order to display a Personalized Logo on your computer).