The Mustang That Could!
DEC
01

First off, I’m a girl. And I’m a car FANATIC. I am the proud owner of a Screaming Yellow Mustang that I have named Comett. My fiance drives a 2006 Dodge Ram Hemi. Several times in our relationship, he has bragged about the speed of his truck. Confident in my ride, and fueled by a fierce competitive spirit, I challenged him to a race. Both are stock, minus dual flowmaster systems on both vehicles.
We stopped at a red light in my home town, noses lined up. My left foot was on the break, and my right on the gas. Three, two, one…GO!
I have never been so proud of my car. His truck, with the 390 rwhp, was left in the dust from my quick V6. Not only did I destroy him off the line, he could not catch up to me before we reached our destination. Of course, he didn’t want to talk about his embarrassing defeat. But Comett and I, we know the truth. ;)

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There's no "marketing" in the drop-down menu, so I chose "convenience" somewhat arbitrarily.  I'm a long-time Ford fan, and so I like to see Ford succeed.  When I visit a Ford dealer's parts department, I'm itching to buy something for my Fords (usually Mustangs).  Outside of license plate frames and T-shirts, there's not much.  Why not floor mats, decals, shift nobs, seat covers?  Make it a profit center.  Maybe more sophisticated items that the dealer could install?  Wheels, catback exhaust, running boards, etc.  They needn't all be on stock (but as many as possible).  Maybe there could be a glossy Ford Accessories catalogue in store, with convenient ordering.  It could be like visiting a Auto Zone, only everything would be Ford, Mustang, Shelby, F150, Fiesta, Focus (etc.) oriented (and branded).  I'd have a hard time resisting Ford brand aftermarket products.  I think this would make a ton of money based on impulse buying, and it would be a place I would want to visit over and over.
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By: Gary G.
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