I've heard that EVs will need to come equipped with a beeping sound for safety (around the visually impaired). The sound-design geek in me thinks this is a great opportunity for Ford to come up with a suite of cool-sounding EV "motor" sounds that could play from an array of speakers mounted in the car. There could be a selection of 3 or 5 that the driver could choose from and it'd be unmistakeable as it came down the road that this was a Ford product by its signature sound. Think the Jetsons car sound ("Whooosh!") only not that particular sound, obviously (though that would be cool, too). This could be a really good branding opportunity.
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