Nuevo Bronco
The next wave in vehicles will be the "Urban/Xtra-urban - Tactical Personal Vehicle" = the new Bronco. Tough, tech, turbo, taut, timely. See the new '15 Lexus NX for concept (although Lexus is way to girly of a brand).  Price point $25K+/-. Urban all wheel drive - Style - Tactical, minimilist but comfortable, not fancy, similar to the Tremor. Xtra-urban 4x4 - Style - similar to the Raptor. Use existing platform and technology = Escape wheel base. Market Demo - male 25-55 who want a personal vehicle that is high value and economical to drive, reasonable cargo space, not flashly (bling-free).  Think "Cafe Racer" or Triumph Thruxton for the Urban, Triumph 800XC for the Xtra-urban Offer customizing aftermarket SHO style parts/accessories - work with customizing shops to develop higher end models - ala AMG Merc. Ford has done a great job brining vehicles to the future. I have had 3 Fusions over the last 7 years, and the latest is a great leap from the first 2008 model. Keep up the good work.
By: Peter H.
Rate this idea
Score: 5
Total votes: 5
+5 / -0

Related Tags
4x4
accessories
aftermarket
all wheel drive
bronco
cargo
comfortable
escape
i
raptor
sho
space
style
Technology
tough
turbo
value
wheel
wheel base

0 COMMENTS ON THIS IDEA
You're the first to comment on this. Have at it!
This discussion is missing your voice.

Your comment has been received and will be reviewed.
Thought of something else? Add another comment.
Comments are moderated in accordance with the
Ford Story Rules of Conduct.
Escape
Escape
Share the Love.
Choose the badge that speaks to you and take the first step into the amazing world of Ford Social.
Learn More >
Check out the family of badges on your dashboard.
View your Dashboard
Promo Promo Promo
Register Now
SOCIAL NETWORKS
|
RSS
|
|
EVENTS
|
BLOGS
|
ABOUT