Ranger- Back to Basics with NO Junk like tire pressure monitor and the 17K price!
Back in the old days of 2005 when the Ranger had two air bags, ABS and cost 11,000.00 it was a practical truck, I have owned ranger for 20+ years in the recent five years watched the model become a "YuppyTruck" with all the Foo Foo stuff it doesn't need. the extras drive the price up and cause me to look somewhere else for my next truck. Sometimes you have to leave it simple for the people and professionals that want a reliable truck and Not a Toyota, I was shocked when I went in to my dealer and saw the $17,000 price tag for things that had Not been updated, I did not see the extra $5,000 of stuff to claim and justify the increase.
Just extras and not things that are important- like an Ultra Low Emission certification that would make the Cleanest Small truck on the planet- Beating the pants off ANY Toyota product!
Ford already makes a clean engine for the focus- put it in the Ranger!
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