The majority of vehicles that I see on the roads have only the driver in them. In the past 10 years, with all of the vehicles I have owned, the rear seat has been occupied perhaps 10 times. I would like to see Ford do a two seater with a bit of cargo space, something along the lines of BMW's old Z3 Coupe, but much lighter, perhaps around 2500-2700 lbs depending upon options. The EcoBoost 1.0 would be absolutely fine considering that the Focus comes in at around 2900. Front/rear/awd doesn't matter so much, just cut weight and size of the vehicle to give your customers more options for fuel effieicncy. Ford is already using a multi-prong approach to efficiency between hybrid/electric/EcoBoost, and all of these would pay off even more in a smaller package. For a performance version, offer the EcoBoost 1.6. To me, all this sounds like a two seater Fiesta spinoff, with a funky body, that you could name the Capri. It also sounds like a new market for Ford.
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