I don't know what the big deal is about heated leather seats. If it's cold enough to heat the seats, you are already wearing jeans and a jacket. I don't see as much a need for heated leather seats as I do for COOLED leather seats. How many people do you hear say "don't get leather, it gets too hot in the summer" as opposed to "don't get leather--it gets too cold"? I think the former outweighs the latter 100 fold.
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