You probably bought your Ford Super Duty with something special in mind for its usage. If it’s a work truck, how does it help you do your job better? How do you push its limits? At Ford Social, we enjoy hearing Your Stories, so do tell us how you outfitted your truck and what line of work it’s in! And now there is another place for you to experience how others are using their F-Series trucks in the field, and you can even share stories about your own pickup.
Over at We Own Work, you’ll find videos of workers’ trucks and how they are being put to use at job sites. In fact, we learned that 74 percent of metal mining workers, 75 percent of road maintenance workers and 60 percent of utility workers all use Super Duty trucks! The videos are hosted by Mike Rowe of “Dirty Jobs.”
Once you’ve gone through the videos, you have the option of sharing your own stories about your Super Duty, and some of the best might just end up being selected to be filmed for additional Mike Rowe videos on the site! Also, the site is programmed so that all functionality and animation are available for Apple iPad users.
Based on a template that resembles a baseball trading card, visitors can create their own card to reflect the tough job their Super Duty helps them complete. Cards contain information like mileage, industry, region and tough facts about their truck and their job. Users also can upload an image of the truck they use. Once finished, they can embed the card in the website, share it on Twitter or Facebook, or print it.
The cards can be sorted by industry, year, region and toughness so the online community can scroll through the trucks to vote for the one they deem the toughest. The cards with the most votes for toughness will appear closest to the top.