Performance and Personalization

If you think that you would like your car just a little faster, slower, higher, lower, softer, harder, louder, quieter, brighter or more subdued than the way it rolls off the assembly line, the SEMA Show would be place for you find what you’re looking for. The Specialty Equipment Market Association (SEMA) Show consists of thousands of companies that make and sell components to enhance performance or customize the appearance of a car.  

But don’t pack your bags just yet. The show is not open to the public – only to media and individuals in the specialty equipment industry. Since you can’t get into the show, we thought we’d bring you the Ford highlights from SEMA show 2009.

2010 Cobra Jet Mustang

Although there were more than a dozen Ford vehicles customized by various companies on display in the Ford booth, the unveiling of the 2010 Cobra Jet Mustang stole the spotlight momentarily on November 3.

Brian Wolfe, director of North America Motorsports for Ford, showed the Cobra Jet to SEMA attendees and told the crowd how the car was developed along with the details of the equipment. As a self-proclaimed, lifelong car guy, Wolfe is proud of the renewed emphasis on grassroots and sportsman outreach that the Cobra Jet is part of.

The 2010 Cobra Jet Mustang marks the continued evolution of the CJ as a factory-produced turnkey race car. In honor of the SEMA introduction, Ford Racing built and unveiled a one-of-a-kind “SEMA Special” silver Cobra Jet complete with a charcoal Cobra Jet graphics package.

Like the 2008 model, this car is a factory-built race car that is intended for NHRA Stock and Super Stock racing. The goal for the 2010 Cobra Jet was to enhance the race features to further make its own place in NHRA history. The 2010 CJ will come with all of the features of the 2008 car with enhancements that include options for a full race-prepared automatic or manual transmission, drag race-specific shocks and springs, manual steering and brakes, 8.50 certified rollcage, and an Aeromitive return-style fuel system with trunk-mounted fuel cell.

All 50 of the 2010 Cobra Jet Mustangs have already been ordered by Ford dealers for delivery to customers. For those customers who missed out on the limited run of 2010 Cobra Jets, Ford Racing has set a goal to provide future versions of the Cobra Jet.

2010 Ford Taurus SHO by Mobsteel

The Ford Taurus SHO and Mobsteel are both committed to being anything but ordinary. So it’s no surprise that the Taurus SHO by Mobsteel is one extraordinary vehicle. The black-on-black Mobsteel paint job, custom fascias and a host of trim touches and details give this 2010 Taurus SHO menacing look both coming and going. And that’s just the beginning, as this SHO has the goods both inside and out.

It features massive 22-inch Mobsteel forged two-piece wheels and super-low-profile Pirelli PZero Nero tires. An air ride suspension offers adjustable ride height for an ultra-low parked stance and reasonable ground clearance for driving. The Magnaflow Performance cat-back exhaust and JL Audio equipment make this Taurus SHO sound as tough as it looks. 

2009 Ford Focus by FSWerks

In its constant search for more power, the FSWerks crew has taken a 2009 Ford Focus Coupe and pushed it to the edge. Utilizing many years of racing, fabricating and powertrain experience, this transformed Ford Focus is now pushing more than 500 horsepower, making it one serious track Focus. You can check out some of FSWerks other cars and by watching their video on Your Stories by clicking here.

Related Tags
2009 focus
2010 cobra jet mustang
2010 taurus
2010 taurus sho
cobra jet
cobra jet mustang
sema show
sema show 2009
taurus sho

clifford coulter love the c.j.
4 year(s) ago via
bryan hell yeah i love this car....
4 year(s) ago via
Ken A Thanks for bringing over the Focus RS for this, such an awesome car, hopefully everybody looking at it will add some push to bringing it over here, hell I'd buy one now!
4 year(s) ago via
Joe H. I just got a 2010 Mustang GT. LOVE IT!!!!!!!!!!!!!!!!!
4 year(s) ago via
Phil CJ, wow, reaching out to the grassroots racer. Best marketing ever.
4 year(s) ago via
Ray Ford Yes the Cobra Jet cars Rock The silver looks sweet. Can't wait to see it in person. FORD is number one.You can take that to the bank.
4 year(s) ago via
This discussion is missing your voice.

Your comment has been received and will be reviewed.
Thought of something else? Add another comment.
Comments are moderated in accordance with the
Ford Story Rules of Conduct.
Share the Love.
Choose the badge that speaks to you and take the first step into the amazing world of Ford Social.
Learn More >
Check out the family of badges on your dashboard.
View your Dashboard
Your Ideas
The changes Ford has made in the last few years have been very smart but I feel like there's room to play in the Mid-Size Sedan performance market. GM unveiled the Chevrolet SS a few months ago, however, I feel like they completely over did it and made a product people just can't afford. Ford could compete in this market and beat the competition by having svt modify the current Fusion. The 3.5L V6 ecoboost used in the V6 would be perfect. That kind of power in a smaller, lower to the ground, and lighter car would be a phenominal fit. Ford has done a good job with their I4 ecoboosts but I perfonally feel like the Fusion is more deserving of a V6 ecoboost like the Taurus. The Fusion certainly doesn't need 2 different I4 ecoboost engines. That just doesn't make any sense. Also, I'd love to see a return of a rwd sedan. I'd prefer to see it in the Taurus but I think it's currently too cramped and bulky. Maybe the next one. Like the Chevy SS, the performance based Fusion should be rwd. Ford had great success with rwd sedans in Australia, although they sported a beefier 5.0 V8. Many people prefer awd and fwd but I personally love the muscular and vintage style handling of rwd. If a performance Fusion such as this were to be made I'd like to see it wear a "GT" badge. "Sport" was alright but boring and simple. "ST" is cool but already has a reputation with Focus and Fiesta fwd compacts. Ford has a good recipe for the Fusion, but they're just not appealing to their performance fan base with the current model. The ecoboost I4s just aren't enough. Chaning the current Fusion to have a rwd option sound like a lot of work with probably little value in return. At the very least it would be nice to see the 3.5L V6 ecoobost engine available with other obvious performance upgrades.
RWD Ecoboost Fusion
By: Gary G.
Rate and post ideas here.
Submit Your Story
Promo Promo Promo
Register Now