That depends on the story. Ford Social began over 100 years ago. It's been unfolding ever since, informing the decisions we make, motivating our engineers, inspiring drivers. But there's a part of that story most people don't know about. It's the inside story. And it's right here.
Ford is the only US automaker that has VIRTTEX, a driving simulation technology that allows testing that couldn't happen in the real world. Studying driver distraction allows Ford to make your driving experience safer today.
Ford is a world leader in paint technology, using advanced processes for great results. In addition to offering the hottest colors, Ford's 3-wet process is an award-winning technique that offers a greener approach to paint.
Ford has developed soy foam seats, a feat previously thought to be impossible. These sturdy yet quickly biodegradable seats are one of many examples of Ford's commitment to environmentally sustainable materials.