This summer, Ford Motor Company is taking its show on the road. The 2014 Ford Experience Tour is coming soon to events and outdoor festivals across the U.S.!
This traveling caravan of Ford cars, trucks and SUVs also has a number of interactive displays to help festival-goers get to know the Ford brand and connect with their friends and family on social media.
It all starts with a high-tech, light-up wristband that contains RFID technology which allows Ford fans to easily share their experiences via Facebook, Twitter and email. Love that new Fiesta on display? Simply scan your wristband and show your Facebook friends and Twitter friends pics of you behind the wheel.
Not sure which Ford vehicle is your favorite? Check out the My Perfect Match display! This fun, interactive game not only pairs you up with the right ride, but it could even reveal something you didn’t know about your own personality!
After you’re done finding your future Ford, you can head over and meet B.O.B. (the “Blue Oval Box”). You never know what this interactive computer is up to. B.O.B. might ask you for a hug, or could even send you on a scavenger hunt.
If you love to stay connected to your friends online, be sure to check out the Ford Connect Wall while you’re there. You can learn more about what’s happening all around the FET, upload photos and videos of your experience to your social networks and even interact with other Ford fans on hand by using the hashtag #FordEvent.
And because no good event is complete without swag, be sure to grab your free Ford T-shirt while you’re making the rounds. Visitors can choose from dozens of designs and have their free takeaway ready in under a minute.
The Ford Experience Tour is giving people another reason to get excited about the summer. Between the cool cars, interactive displays, sweepstakes and free swag, the FET will have everyone feeling blue.
Check out the list of upcoming events below and make sure to share your event photos with your friends here at Ford Social!