Ford Sales are Up, Up, Up
FEB
04

January 2010 proved to be a home run for Ford sales. It’s not very often that combined sales, as well as sales for Ford, Lincoln and Mercury brands, all post a significant increase. In addition, Ford sales increased in each vehicle segment: cars, crossovers, SUVs, trucks and vans. New products, fuel-efficient powertrain, new technology contribute to the continued sales growth for Ford.

Combined vehicle sales in January were up 24 percent compared to one year ago.  Here’s the breakdown by brand and segment:

  • Ford brand sales up 26 percent
  • Lincoln brand up 16 percent
  • Mercury brand up 6 percent
  • Ford cars were up 43 percent
  • Ford crossovers were up 20 percent
  • Ford SUVs were up 8 percent
  • Ford trucks and vans were up 14 percent

All of this gave Ford a U.S. market share of approximately 16 percent, up 2 full points versus one year ago! Last year, Ford posted its first full-year U.S. market share increase since 1995.

“Ford’s focus on building products consumers want to buy and love to drive will continue,” said Ken Czubay, Ford vice president, U.S. Marketing Sales and Service. “In 2010, we will give Ford customers even more reasons to drive one.”

Additional Sales Highlights

  • Ford Fusion, recently named Motor Trend’s Car of the Year, posted a January sales increase of 49 percent.  The Fusion Hybrid recently was named North American Car of the Year.<sup>®</sup>
  • Ford Taurus sales totaled 3,768, up 121 percent versus a year ago. Since the introduction of the all-new model in August, Taurus sales are nearly double year-ago levels.
  • Crossover utility models also posted strong sales increases. In 2009, the Ford brand was the top-selling brand of crossovers in the U.S., led by the Ford Escape. In January, Escape sales were up 29 percent versus a year ago, Edge sales were up 26 percent and Lincoln MKX sales were up 27 percent.
  • Ford’s F-Series, America’s best-selling truck for 33 years in a row and best-selling vehicle – car or truck – for 28 years in row, posted a 9 percent increase in January, and Ford Ranger compact pickup sales were up 47 percent. In 2009, F-Series increased its leadership position among full-size pickups with a 4 percentage-point gain in segment share.
  • Transit Connect, Ford’s new versatile, fuel-efficient small commercial van, posted January sales of 1,161. The Transit Connect recently was named North American Truck of the Year.  Econoline, Ford’s full-size van, saw a sales increase of 5 percent.

Related Tags
marketshare
sales

0 COMMENTS ON THIS ARTICLE
www.bloggersfunda.com wow what a look
4 year(s) ago via
Milton Reeve I'm looking forward to the 2011 Mustang GT. My 2008 GT blows the door off my 2009 Challenger RT, I love it. I'm Happy to see the last American car company is having success in sales and development, keep up the good work.
4 year(s) ago via
Steve Claycomb Ford trucks rule. F150's have the record to prove it.
4 year(s) ago via
Linda Claycomb FORD always was the best and always will be. Some people are just slow learners.
4 year(s) ago via
fred cool, gotta love the ranger.
4 year(s) ago via
This discussion is missing your voice.

Your comment has been received and will be reviewed.
Thought of something else? Add another comment.
Comments are moderated in accordance with the
Ford Story Rules of Conduct.
First New Car
First New Car
Share the Love.
Choose the badge that speaks to you and take the first step into the amazing world of Ford Social.
Learn More >
Check out the family of badges on your dashboard.
View your Dashboard
Related
Your Ideas
Auto manufacturers really need to consult more with end users. Real people. Ask them what they want in a new vehicle. I have been told one did that years ago, brought a bunch of different people of all sizes, backgrounds, and both men and women for a panel to tell the engineers what they would like in a new vehicle and they then made their cars incorporating a bunch of those suggestions and then they sold the heck out of them. I was told by someone about this and I do not remember what brand they said it was but they said their sales went way up after that. I would love for Ford to do that and I will be very glad to give my opinions if they ask.
Input From Customers
By: Gary G.
GO TO IDEA
Rate and post ideas here.
Submit Your Story
Promo Promo Promo
Register Now
SOCIAL NETWORKS
|
RSS
|
|
EVENTS
|
BLOGS
|
ABOUT