Getting Noticed: The New Ford Fusion

“The first thing people say is that it’s beautiful.”—Chris Hamilton, Fusion Chief Designer

“If I had to sum up Fusion in just a couple of words I would say, it’s the best of global Ford.”— Samantha Hoyt, Fusion Marketing Manager for the United States

“It’s extremely sophisticated in its looks as well as its design.”—James, over at www.youtube.com/fordfusion

“I want ‘IT’ Wow!”—Randolph Delva, Ford Social via Facebook

The all-new Ford Fusion will arrive in North America in late fall, and we know you’re already anxious for that day to come. And antsy. Believe us, we might be even more excited about you getting behind the wheel than you are! That’s because the Fusion exemplifies one of the many ways we are able to Go Further. It’s a global car, so it strikes a chord with a worldwide audience. It also points to the Blue Oval moving in the right direction as a company, as well as to it building new products that make a statement.

The Go Further theme can also be explored through the new Fusion engineering and technology, and also with its design, one that feels athletic, but looks elegant. “It visually communicates that Fusion is going to drive as exceptionally as it looks,” noted Chris, who, with his team of designers, created a vehicle that represents an advancement in midsize family sedans.

The Fusion will be the first sedan to offer gasoline, hybrid and plug-in hybrid powertrains. That means a pair of EcoBoost™ four-cylinder engines, while the hybrid will have an all-new 2.0-liter Atkinson-cycle four-cylinder gasoline engine. The Fusion Energi plug-in hybrid, aiming to be the most fuel-efficient midsize car in the world, is anticipated to deliver more than 100 MPGe, a mile per gallon equivalency metric for electrified vehicles.

Check out this video of the Fusion design team to see the faces of some of the people who worked on the making of this highly anticipated car!

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51 COMMENTS ON THIS ARTICLE
Steve When I saw the new Fusion for the first time I knew I had to have it. I'm now the proud owner of a Tuxedo Black 2014 Fusion SE with the 2.0 liter Ecoboost engine. Boy, does it scoot. Keep up the good work Ford designers.
23 day(s) ago via
Zach W This is defiantly a gorgeous car I will not deny the design team that but I just saw how a similar approach in redesign is being taken in a new generation of mustang with the almost Aston like grill and honestly more European elegance we are losing the fierceness and aggressive design that made it famous . To me im not saying not make it a little more modern( update the suspencion just saying) just don't tone done the car that you want to see drift a corner and race from light to light. Finally and I know with better performance comes a bigger price tag try to keep it a working mans performance car. Again just my observation.
2 year(s) ago via
Chad K That video has pretty much made up my mind on blue. Do want!
2 year(s) ago via
Craig Boruch Why don't you guys bring back the Bronco II? I'd like to see it with the front like the 2013 fusion, squared off back end like the original, about 165" long, 70" wide, 65" tall, 4 doors with a back door that hinges on the drivers side for easy sidewalk unloading (interchangeable like a refridgerator door for international standards), a 1.8 and 2.0 four cylinder engines, Traction control and Stability control (since I live in snowy/hilly area), and a price less than the Ford Focus.
2 year(s) ago via
Renato Echevarria Ruth,Ford Dealerships "SUCKS" that's the reason why don't bring my Fords for any minor or tire repair to them.I wish I can just Buy my next Ford directly from the factory.
2 year(s) ago via Facebook
Craig Boruch Why don't you guys bring back the Bronco II? I'd like to see it with the front like the 2013 fusion, squared off back end like the original, about 165" long, 70" wide, 65" tall, the same back windows that curve up onto the roof a little bit, 4 doors with a back door that hinges on the drivers side for easy sidewalk unloading (interchangeable like a refridgerator door for international standards), a 1.8 and 2.0 four cylinder engines, Traction control and Stability control (since I live in snowy/hilly area). Please.
2 year(s) ago via
Ruth Mcfall We have been driving fords since 1992 and we currently own 4. We have been extremely happy with all of them esp. my 06 Mustang. On Thur. my husband went to Spitzer Ford in Cuyahoga Falls and traded our Lincoln for a Focus and the next day noticed a bubble on the tire and when he took it back to the dealer they would not replace the tire because it was a pre-owned certified car and they noticed the bubble on the inspection and the tech felt it was safe. We took it to local tire shops who diagreed. So we bought a new tire and we will continue driving our Fords but we will never go back to SPITZER Ford in Cuyahoga Falls and we will post on facebook and get our story out every chance we get. They have a dissatisfied customer over a 1 hundred dollar tire.Sincerely, Ruth McFall
2 year(s) ago via Facebook
Anton Alexandrovich Koryagin so many people (masters = certified specialists) worked on this design, and it turned out so-so - enough the ordinary-looking car, than not different from a set and similar to many models of other brands of a car. Personally I not absolutely understand - for what the firm Ford pays money to these "masters"? Also doesn't pay (cent) to that who drew = thought up original design of such cars as Ford - KA, Ford - Mondeo (1996-2003), Ford Probе, Ford - Focus-1, - to the author whom Ford - new original model - the Puma is now ready to offer?! Will calculate, what it is fair? In other what difference that you there consider - if you simply aren't able to count even elementary - money (pay millions for a salary than not being allocated designers and cent don't allocate to that (me) who once again to you is ready to offer actual = competitive model which could bring tens, hundreds millions arrived..
2 year(s) ago via Facebook
Jonathon Mecklenburg You guys need to bring back the crown vic and grand Marquis!!!
2 year(s) ago via Facebook
jacob an AMERICAN car company that is pushing the envelope on everything, damn right.
2 year(s) ago via
jean hogarth 100mpg is fine and its very good that ford is becoming more eco friendly but how many months can the car go before 100mpg turns into 90mpg - 78mpg
2 year(s) ago via
peggy g I've been waiting on the 2013Ford Fusion Hybrid Titanium since March...come on, lemme have get one. I saw it online, then went to the car show especially to sit in one. Yesterday, I went to my local Ford dealer and tried to order one. I'm ready...make me one of the first to own a 2013 Ford Fusion Hybrid Titanium in Georgia.
2 year(s) ago via
Claude The new Fusion looks great; especially the front end/grille. Looks like an Aston Martin or Jaguar.Wish it had a V6.
2 year(s) ago via
Carl Shock When is ford going to make a v8 eco boost for the 3/4 ton and the 1ton trucks
2 year(s) ago via Facebook
Kevin Corbin Go to the Ford site and option one up....and yes, a stick shift IS available behind the 1.6 Ecoboost! I read someone had complained no stick for the new design... ;o) Really like the new design! But just a dream for me at ths point in time....
2 year(s) ago via Facebook
Renato Echevarria My Dad drive a Model T in the late 30's and now me and my family drive only Ford. We own a(1994 van-307k miles and still working good),a2003 sport truck-208k miles), a 2004 F150 180k miles),a 2007 sport truck limited edition-75k miles,and a 450 Ford van chases on my RV-37k. Not to mention my 1999 F150 (totals in an my accident years back and not a single day spent time to see a Doctor).I'll never drive any other truck or van exept "FORD"
2 year(s) ago via Facebook
Paul Sparky I'm not going to let up. It's a six month wait to see it, put it up dam it!
2 year(s) ago via Facebook
Paul Sparky That's great. Now where is the team that designed the XLT dual cab 3.2lt 147KW 4x4 and in particular the bloke/girl that decided there should be a red one!!
2 year(s) ago via Facebook
Lisa Royal i have one and i really like it
2 year(s) ago via Facebook
Ashley Baker Id love to win one...
2 year(s) ago via Facebook
Gary Morris Lets hope that Ford stick to their own design instead of doing what other car makers are doing..following each other with similar designs!!
2 year(s) ago via Facebook
Stephen Spackman It's a Fusion/ Mondeo with a hint of Aston Martin. :-/
2 year(s) ago via Facebook
Mitchell C YYou guys did a great job putting this car together. This is a very good time to be a Ford guy! You got the new focus st, the new mustang, escape, Taurus, and flex! Can't wait to see what else is coming down the pipeline! I am currently attending UTI and I am taking the Ford FACT program, and I cannot wait to get my hands on one of these cars and engines! It will be my way of picking your teams brain from afar! Great job guys, see you again when an ST version is ready! (((crossing fingers!)))
2 year(s) ago via
Eric Mientus I love what Ford has done lately with their line of cars. I work for a rental car company and it was amazing seeing the transformation of the line of cars year by year. The 2013 Fusion takes the cake as the best transformation yet! All out an amazing car!! Great job Ford. Keep 'em coming.
2 year(s) ago via Facebook
Chris Woller I really like my 08. The newer ones are even better, and the new 13 is better yet. Way to go, Ford!
2 year(s) ago via Facebook
Adolfo Toledo Ford is America...
2 year(s) ago via Facebook
Bobby Breidhaupt they kinda look like a aston martin in the new commercial.
2 year(s) ago via Facebook
Prisscilla Wilcox OH YEH!!! I Love FORD !!!!! :)
2 year(s) ago via Facebook
Bobby Blankenship I like the previous one better, looks to much like the Taurus from the front and that is ugly, old Chrysler look.
2 year(s) ago via Facebook
Ruben Rubio I like my car 2012 Ford Fusion the best car
2 year(s) ago via Facebook
Keith Mickens Are all new fords going to look similar?
2 year(s) ago via Facebook
Cheryl Dorr i love the ford fusions and the ford taurus. ford's are great car's, that's why i drive one.
2 year(s) ago via Facebook
Norazlizah Eja bahagian small part
2 year(s) ago via Facebook
Sanjay Pradhan Go Further........
2 year(s) ago via Facebook
Andy Januse I love my 2011 Fusion! My police department bought 4 of them for unmarked cruisers liked them do much I bought one for myself! Way to go Ford and the 2013 is even better!!
2 year(s) ago via Facebook
Ryan Kaiser I think its ugly back on. And side angle of the back. Looks like they worked hard on the front. Ran out of time and just through the back together. I would not buy one because of the back.
2 year(s) ago via Facebook
Lynelle Loar SUPERDUTY ROCKS
2 year(s) ago via Facebook
Donna Allison Cogswell We just bought on and it is awesome
2 year(s) ago via Facebook
Arvind Sagar totaly fake
2 year(s) ago via Facebook
Swarooph Nirmal Seshadri Looks like a Jag! Way to go!
2 year(s) ago via Facebook
Cubby Bear i have the 2009 SE its like a tank, i love the 3.0 with 221 HP cant wait to get the new 2013.
2 year(s) ago via Facebook
Debbie Heidtman I don't like the new style. Don't like the grill at all ick
2 year(s) ago via Facebook
Tina Crosson Forshey We had one for a rental car, very nice!
2 year(s) ago via Facebook
Frank Dodge naw !!! i just love ford F-150's
2 year(s) ago via Facebook
Goog Goo I bye bye for ford. wait WT is long time. (tig tog tig tog)
2 year(s) ago via Facebook
Golly Dkee wh3n i s33n da commercial
2 year(s) ago via Facebook
Golly Dkee it look3dk lik3 a aston martin at 1st
2 year(s) ago via Facebook
Amanda Marshall I want one! Just love the new design...totally sets Ford apart from any other company! Great job, my husband and I love Ford! That's all we have in the garage
2 year(s) ago via Facebook
William Allen Andrade Agreed. New Fusion styling is a major home run!
2 year(s) ago via Facebook
Mike Martin Fantastic car. It's going to be a home run!
2 year(s) ago via Facebook
Shelby Maekayla Myers I love the ford fusions. My mom has one.
2 year(s) ago via Facebook
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