Experience the New 2013 Ford Fusion Virtually
DEC
16

How would you like to get behind the wheel of the all-new 2013 Ford Fusion before it’s even revealed to the public at the 2012 North American International Auto Show? While we can’t let you physically sit in the car just yet, you can experience it virtually through Hands-on app on your mobile device. The app is an augmented reality game that includes virtual images of the new Fusion, and users of the app will drive a new Fusion through a series of worlds that unlock to reveal the car. The more you play, the more of the new car you can see.

You can learn more about this app and download it at fordfusionapp.com.

The new Ford Fusion will also be the “Official Car of the 2012 International CES.” Check back at Ford Social the week of January 9, 2012, for updated from that show and more information on the new Fusion.

The app operates on the Android and iOS operating systems, on smartphones and tablets such as the iPhone, iPad and Droid. The experience is initiated by finding and capturing a Ford logo using the mobile device’s camera. The Ford logo will appear on the screen as a button that starts the program. Operating like a video game, the app then allows consumers to drive a digitally camouflaged new Fusion on a track toward video clips that feature insights on technology and design from key Fusion team members.

A daily video clip will unlock a new enhancement to the app, with every day of driving bringing new content alive. New content includes demonstrations of key vehicle features.

As the game progresses, three driving worlds can be unlocked leading up to the reveal, each offering a clearer form of the Fusion and new visual environments. All the while, original music tracks will make the experience even more enjoyable and users can access social sharing to post images to Facebook or Twitter.

On the day of the Fusion reveal at the 2012 North American International Auto Show, users will be able to unlock access to the full image of the car. After viewing the final video in the driving experience, an image of the car will appear on the main menu. At that point users can drive any of the four Fusions on the track and can create a custom image of the car to share via Facebook and Twitter.

Ford collaborated with Moonbot Studios on development of the app.

Related Tags
ces
fusion
mobile app
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23 COMMENTS ON THIS ARTICLE
N. Rodriguez Hopefully Ford will eventually build this car, and every other outsourced vehicle here in the U.S. since it's beginning to look as if outsourcing effects the sales of these vehicles, in very negative ways.
2 year(s) ago via
Tyler Laviolette Cool app, can't download on android.
2 year(s) ago via Facebook
Jason Too bad this app doesn't update. Still stuck on the 16th, and its the 19th. Come on Ford get with it!
2 year(s) ago via
Jason Dumas favorite ford so far is the ford 500.. bad on gas mileage but insane with power and all wheel drive system
2 year(s) ago via Facebook
Brad Barefoot Hey Donald ! Don't look for a new company's product. I feel Ford is like Disney. How? When Disney makes the decision to end an attraction something better and more entertaining in coming onboard to replace the older attraction. I'm confident that Ford's replacement for the Ranger will carry the Flag even higher.
2 year(s) ago via
Theresa Agius Cowden FORD is #1 in my book. But, would never buy a car made in Mexico. Do love my Taurus though. Thanks for all u FMC!
2 year(s) ago via Facebook
Nola Riggs I have a 2011 Escape. Wish it had a button to start the vehicle so no more fumbling with a key.
2 year(s) ago via
Donald I will be looking at a new company to replace my Ford Ranger, too bad they think so little of us customers. I will never buy a Ford again.
2 year(s) ago via
doug braun I would sure be disappointed if the new MFT did not have the outside temperature.
2 year(s) ago via
dood that would be awsome
2 year(s) ago via
Straycrow Hi. could someone please tell me how to get this app ?
2 year(s) ago via
Brad Barefoot Hey Ford, especially Fusion Owners. We have a 4-Cyc SEL and if you'll drive by the tach (generally 2 mph less than posted limit)) you get 29/31 around town and 37.8 consistently going to Florida to see out son. Take some time and you'll see the difference in fuel economy.
2 year(s) ago via
Ford Motor Company Joshua, Mark, and Wayne: The Android store filters what you see in search results based on your device. If you do not see the Fusion App it means your device is not currently supported. Please check back as we will continue to add more devices to the more than 443 Android devices currently supported.
2 year(s) ago via Facebook
Eli Sanchez Is it on IOS ? If not than I cant try it out will wait for the reveal!
2 year(s) ago via Facebook
oh my gosh i can't wait to have it
2 year(s) ago via
Gerri O'Neall Lafnear i just really like my fusion, talk about a smooth ride and great mileage
2 year(s) ago via Facebook
Ray Lively I have a 08 & 09 Ranger, they have been great so far!
2 year(s) ago via Facebook
Robert Stewart Ford ranger plant closed after 86 yrs today
2 year(s) ago via Facebook
Shawn Kalles dear ford my wife has a 2011 fusion sport, she an I love the car, one dislike no fancy led lights like every other make out there, mercury's and lincoln's have them, but not the fords, are lights are led, not like the audi,,,
2 year(s) ago via Facebook
Wayne Fields Ford I hear ya talkin .... But it's not in the market
2 year(s) ago via Facebook
Rms Vnr woo o0o . . .
2 year(s) ago via Facebook
Mark Hanes they made me look twice Joshua......its like crying wolf. I may not look a third time. Looks like its not even out yet...
2 year(s) ago via Facebook
Joshua Walters It's still not showing up in the android market....
2 year(s) ago via Facebook
This discussion is missing your voice.

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