The Ford Vertrek provides a glimpse of the Ford vision for a sleeker, sportier and more stylish compact sport utility vehicle (SUV). The Vertrek was debuted at the 2011 North American International Auto Show. It is a concept vehicle based on the Ford global C-segment platform, which includes the all-new Ford Focus range launching early in 2011 in North America and Europe, plus the latest C-MAX multi-activity vehicles.
“Vertrek concept is a no-compromise solution we feel utility vehicle customers will embrace around the world,” said Derrick Kuzak, Ford Group Vice President of Global Product Development. “It is a revolution compared to what is typically seen in this segment in North America and is a stylish evolution compared with products outside North America. This new design is sleeker and more fuel efficient and delivers the capability, including people and cargo volume, customers demand globally.”
The Ford Vertrek concept combines the best of the distinctive Ford European kinetic design styling and driving quality with outstanding levels of cargo space, trailer-tow and off-road capability for North America, promising a vehicle that meets the needs of next-generation compact utility vehicle customers around the world.
The sleek appearance of the Ford Vertrek concept has been honed aerodynamically to help support the program target of class-leading fuel economy and low CO2 emissions and complement the high-tech powertrain solutions Ford envisions.
Ford preliminary data show that a production vehicle based around the Vertrek concept would be at least 5 percent more aerodynamically efficient than current comparable Ford North American and European models, such as the Escape and Kuga.
The new Ford global C-segment platform allows for the efficient creation of vehicles that address consumer tastes around the world. At least 10 new models will be built on this platform, which replaces three platforms currently in production regionally. By 2012, the new platform will account for more than 2 million units of sales, providing Ford with unprecedented economies of scale and an opportunity to offer customers around the world an array of new technologies and product features usually reserved for premium vehicles.
The compact sport utility vehicle segment is one of the largest (consistently in the top five), most competitive and fastest growing segments – more than doubling in market share since 2000 – in the U.S. It also ranks among the top four most cross-shopped segments in the U.S. It is a segment that Ford helped pioneer with the popular Escape model.
The sporty, sleek Ford Vertrek concept builds on the Ford global kinetic design philosophy. This distinctive and continually evolving design language is rooted in creating cars that appear to be in motion even when stationary, while at the same time communicating the engaging driving experience that Ford cars deliver.
The starting point is creating an athletic stance for the vehicle, almost like a runner in starting blocks poised and ready to burst forward. Other key elements include dynamic lines and taut surfacing, again conveying muscularity and athleticism.
Vertrek concept builds on these kinetic design fundamentals, underscoring its on-road characteristics and off-road capability.
The Ford Vertrek concept shows how the vision of a next-generation, fuel-efficient compact SUV could become reality by extending the reach of the company’s growing EcoBoost™ engine and advanced turbo diesel common-rail direct-injection (TDCi) engine families while introducing Ford Auto Start-Stop technology.
EcoBoost is fundamental to the Ford strategy to provide technologically advanced, high-output, smaller-displacement powertrains that deliver uncompromised performance and fuel economy. Ford EcoBoost engines deliver fuel economy gains of up to 20 percent and reduction of CO2 emissions of up to 15 percent, compared with larger, less-efficient engines.
In addition to turbocharging with direct injection, Ford powertrain engineers have enhanced EcoBoost’s technology capabilities by adding variable valve timing and precisely controlling all aspects of the engine. Ford has at least 125 patents on its EcoBoost technology.
Ford Vertrek concept features the highly efficient 1.6-liter four-cylinder Ford EcoBoost engine, giving the vehicle the power of a larger engine yet delivering significantly better fuel economy and CO2 emissions.
By 2013, 80 percent of Ford’s global nameplates and 90 percent of Ford North American nameplates will have an EcoBoost option.
Another key enabler of enhanced fuel efficiency is the Ford Auto Start-Stop system. This system automatically shuts down the engine when the vehicle is at idle – at a stoplight, for example – and quickly restarts the engine when the driver wants to move off. Click here to read more about Ford Auto Start-Stop system on theFordStory.com.