Ford Taurus Game Day Contest Official Rules



CONTEST  DESCRIPTION AND TIMING: The Ford Taurus Game Day Contest (”Contest”) begins at 12:00 AM Eastern Time (”ET”) on 8/10/09 and ends at 11:59 PM ET on 10/6/09 (the “Contest Period”).

SPONSOR: Ford Motor Company, One American Road, Dearborn, MI 48126.

ADMINISTRATOR: Social Media Group, 10 Ogilvie Street, Dundas, ON, Canada L9H 2S2

ELIGIBILITY: The Contest  is open only to legal residents of the forty-eight (48) contiguous United States and District of Columbia (U.S.) who are at least twenty-one (21) years of age or older with a valid driver’s license and proof of insurance as of date of entry (”Entrant”).  Employees (and the immediate families [spouses and parents, in-laws, siblings and children and their respective spouses, regardless of where they reside] and members of the same household of such employees, (whether or not related) of Ford Motor Company (”Sponsor”), Social Media Group, and their respective parents, divisions, affiliates, dealers, subsidiaries and advertising and promotion agencies and companies involved in the implementation and execution of the Contest  (collectively, the “Contest  Entities”) are not eligible to enter. Contest is subject to all applicable federal, state and/or local laws and regulations. Contest is void in Alaska, Hawaii, Puerto Rico, and U.S. Territories and jurisdictions (including overseas military installations) and where prohibited.

AGREEMENT TO THE OFFICIAL RULES: By participating in the Contest, each Entrant fully and unconditionally agrees to and accepts these Official Rules and the decisions of the Sponsor, Judges and the Administrator which are final and binding on Entrants in all matters related to the Contest.

HOW TO ENTER THE FORD TAURUS GAME DAY CONTEST: To enter the Contest, Entrants must – Visit (the “Website”) during the Contest Period and a) agree to the Official Rules; b) complete the Game Day Drive Experience Entry Form; c) include a photograph or video, with description. (”Contest Entry”) and submit as directed. There are a total of 5 weekly contest periods (see table below). Drive Experience participants will be chosen from entries gathered based on these end dates:



End Time (about 11:59pm)

Selection date


September 4, 2009 September 8, 2009


September 11, 2009 September 15, 2009


September 18, 2009 September 22, 2009


September 25, 2009 September 29, 2009


October 2, 2009 October 6, 2009

LIMIT: One (1) Contest Entry per Entrant or email address for the Contest Period.  In the event more than one Contest Entry is received from any one person or email address, the first Entry processed will be considered the only valid Entry received. Any attempt by an Entrant to obtain more than the stated number of Entries by using multiple or different email addresses or identities will void that Entrant’s Entries and that Entrant may be disqualified. In the event of a dispute, Entries will be deemed made by the authorized account holder of the email address submitted at the time of Entry. The authorized account holder is the natural person who is assigned to the email address by an internet access provider, online service provider, or other organization that is responsible for assigning email addresses or the domain associated with the submitted email address. Any potential winner may be required to show proof of being the authorized account holder. Use of any automated system to participate is prohibited and will result in disqualification.

CONTEST ENTRY REQUIREMENTS: Contest Entries will be ineligible if they are corrupted, do not meet ALL of the specified requirements or are not able to be viewed due to technical or human error or reasons beyond the control of the Sponsor or the Judges. In addition, a Contest Entry shall be void in the sole discretion of the Sponsor or the Judges if it contains any product or service endorsement, or “commercial tie-ins”, or any material deemed offensive, or which might subject Contest Entities to regulatory or legal action, violate any law, infringe the rights of any person, or could subject them to liability for any reason. By submitting a Contest Entry, Entrant represents and warrants that the Entry is (a) wholly original with the Entrant; (b) has not been previously submitted or distributed elsewhere for any other purpose and does not incorporate or include anything that is owned by any third party or would require the consent of any third party; and (c) does not violate any copyright, trademark, publicity right, privacy right or any other right of any third party. Contest Entry becomes the permanent property of Sponsor, and Entrant, to the extent necessary, irrevocably assigns and transfers to Sponsor all rights in each Entry, including without limitation, all copyrights. Sponsor shall have the right to use/edit the Entry in any manner in any and all media, worldwide in perpetuity without further compensation or consent. Upon request of Sponsor and Entrant as requested will provide written consent to the foregoing in a form provided by Sponsor.

FORD TAURUS GAME DAY CONTEST WINNER DETERMINATION AND VERIFICATION: Drive Experience Contest: A maximum of twenty (20) Drive Experience Prize winners will be determined from among all eligible Entries received. Entries will be judged equally based on the Contest Entry and rated on the following criteria: Consumer Interest/Creativity (50%) and the Entrant’s exposure and influence in their Social Media spaces (50%). Judging of Entries and the determination of the Prize winners will be completed by 9/9/09. Judging will be conducted by the Administrator. The Winning Entrant will be notified by email and/or telephone and each will be required to complete and return, in his/her official capacity, an Affidavit of Eligibility and Liability Release and, unless prohibited by law, a Publicity Release (”Affidavit”) within twenty-four (24) hours of receipt. Failure to timely execute and return the required documents or the return of any notification as undeliverable may cause the prize award to be forfeited, at Sponsor’s sole discretion, and prize will be awarded to  another Entrant who will be required to complete and return the Affidavit.

PRIZES: Drive Experience Prizes: A maximun of twenty (20) Roadtrip Prizes – A three (3) day trip for two (2) within the dates of 9/11/09 – 10/12/09, as specified by Sponsor, to attend one (1) Fox broadcast NFL football game. Trip consists of two (2) nights hotel accommodations (room & tax only, based on double occupancy), Sponsor-select tickets to one (1) Fox broadcast NFL football game, use of a 2010 Ford Taurus and a fuel allowance, to a maximum of $150 for the duration of the trip.  Approximate retail value:  $670.00.

GENERAL PRIZE RESTRICTIONS:  Prizes may not be transferred nor assigned. No cash or other substitution may be made, except by the Sponsor, who reserves the right to substitute the prize in whole or in part with another prize of comparable or greater value if the intended prize is not available for any reason as determined by the Sponsor in its sole discretion. Winner must a have valid U.S. driver’s license and proof of insurance. All travelers must possess required travel documents (e.g., valid photo ID) prior to departure. Finalist and Guest of Finalist will be required to sign liability release and where permitted by law a publicity release (”Release”) prior to issuance of travel documents. Travel guest must be at least 21 years of age, unless he/she is the child of Finalist and in that case the Release must be signed by minor’s parent or legal guardian. Travel is subject to availability and certain blackout dates may apply. All expenses and costs related to acceptance and use of the trip portions of the prize not expressly listed above including, but not limited to, meals, beverages, taxes and gratuities are entirely the winner’s responsibility. Hotel accommodations are standard room/double occupancy. Winners and their guest must travel on the same itinerary and on the dates and times specified by Sponsor or prize will be forfeited and awarded, where practical, to an alternate. Multiple guests/travel companions or variations to any set itinerary on any prize trip will not be managed by Sponsor or Administrator and any additional cost for any such changes will be the sole responsibility of the winner. Sponsor is not responsible if any of the games are delayed, postponed or cancelled for any reason, in which event that portion of prize is forfeited in its entirety and no substitution will be provided except as in Sponsor’s sole discretion.  Winners are responsible for all taxes on the value of the prize, including, but not limited to federal income tax, and will receive a form 1099 for the value of the prize.

GENERAL CONDITIONS / RELEASE: By participating, Entrants  (a) release Contest  Entities, their respective directors, officers, agents and employees from any and all liability for any claims, costs, injuries, losses or damages of any kind caused by their participation, including the unauthorized or illegal access to personally identifiable or sensitive information or the acceptance, possession, use, or misuse of the prize; and (b) acknowledge that said parties have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, expressed or implied, in fact or in law, relative to a prize including, but not limited to the prize quality or availability except for Sponsor. Neither Contest  Entities nor any service providers are responsible for incorrect or inaccurate transcription of Entry information, or for any human or other error, technical malfunctions, lost/delayed data or voice transmission, omission, interruption, deletion, defect, line failures of any telephone network, computer equipment, software, inability to access any online service or Website or to complete a telephone call or facsimile transaction, or any other error or malfunction, or late, lost or misdirected mail, or any injury or damage to participant’s or any other person’s computer related to or resulting from participation in this Contest . Any Entry will be void if altered, deleted, destroyed, forged, fraudulent, improperly accessed, inaccurate, incomplete, interrupted, late, non-deliverable, tampered with, unauthorized or unintelligible. CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE ANY WEBSITE, TAMPER WITH THE ENTRY PROCESS, OR OTHERWISE UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES OR INSTANT WIN GAME MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO COOPERATE IN THE PROSECUTION OF ANY SUCH INDIVIDUAL(S) AND TO PURSUE ALL REMEDIES TO THE FULLEST EXTENT PERMITTED BY LAW. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. If for any reason the Contest  is not capable of being executed as planned, or infection by computer virus, bugs, tampering, unauthorized intervention, fraud, action of Entrants, technical failures or any other causes which in the opinion of the Sponsor, corrupt or affect the administration, security, fairness, integrity, or proper conduct of this Contest , Sponsor reserves the right at its sole discretion to disqualify any suspect Entry or Entrant and to cancel, terminate, modify or suspend the Contest . In the event of any cancellation, termination or suspension, notice thereof will be posted at and the determination of the Contest winner will be made, from among all eligible, non-suspect Contest Entries received as of the date of the termination, cancellation or suspension, as Sponsor determines in its sole discretion. The determination of the Contest winner will be made per the specifics described in the CONTEST WINNER DETERMINATION section from among all eligible, non-suspect Contest Entries received as of the date of the termination, cancellation or suspension, as Sponsor determines in its sole discretion provided that in such circumstances Sponsor reserves the right not to award the Contest prize. Entries not complying with all rules are subject to disqualification. Except where prohibited by law, acceptance of prize constitutes permission for Sponsor to use the winner’s names, hometown, likeness, statements (where applicable).

DISPUTES: Entrants agree that (a) any and all disputes, claims and causes of action arising out of, or connected with, the Contest  or prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan or the appropriate Michigan State Court located in Oakland County, Michigan; (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Sweepstakes but in no event attorneys’ fees; and (c) under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to, claim punitive, incidental and consequential damages and any other damages, other than out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, Entrant’s rights and obligations, or the rights and obligations of the Sponsor in connection with the Contest , shall be governed by, and construed in accordance with, the laws of State of Michigan, without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than State of Michigan.

ENTRANT’S PERSONAL INFORMATION: Information collected from Entrants is subject to Ford Motor Company Privacy Policy (

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